Win Fashion in the 1950s

Fashion in the 1950s book cover

Fashion in the 50s is a fabulous new paperback guide to a thrilling decade of style, written by Daniel Milford-Cottam, a curator at the Victoria & Albert Museum.  It's on sale now in our shop at just £7.99.

It also contains photos from our own Horrockses Fashions collection, a ballgown from 1955 and a Paolozzi-designed cocktail dress from 1953.

We've got two copies to give away in our competition!


The correct answer to the question, 'In which town was the Horrockses company founded?' was, of course, Preston!


How to Enter
You can enter in two ways. Either like and share our post about the book on our Facebook page (HarrisMuseumandArtGallery) or email us at This email address is being protected from spambots. You need JavaScript enabled to view it. , putting 'Fashion 1950s' in the subject box and answering this question: In which town was the Horrockses company founded? Don't forget to include your name! Entries must be received by midnight on Sunday 25th June 2017. Full competition rules are below.

About Fashion in the 1950s

More than a footnote to the Second World War, or a foreword to the youth-obsessed exhilaration of the Sixties, the Fifties was a thrilling decade devoted to newness and freshness. The British people, rebuilding their lives and wardrobes, demanded modern materials, vibrant patterns and exciting prints inspired by scientific discoveries and modern art. Despite the influence of glamorous Paris couture led by Dior, home-grown fashion labels including Horrockses and the young Queen Elizabeth's couturier Norman Hartnell had an equally great, if not greater impact on British style. This book, written by an assistant curator at the Victoria and Albert Museum, is a fascinating look back to the days when post-war Britain developed a fresh sense of style.

Competition Rules
The competition is open open to everyone except paid staff employed to work in the Harris building by either Preston City Council or Lancashire County Council.

Entrants aged under 16 must have their parent or guardian's permission.

One winner will be picked from Facebook entries and one winner from correct email entries.

The Facebook Winner will be notified by direct message and the email winner by email by 30th June 2017.

Winners will be picked at random from compliant entries.

The organiser's decision is final and no correspondence may be entered into.

No cash alternative to the prize is available.


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